Mitt Romney Is An Easy Target For Humor
VideoRemember the old Grey Poupon TV commercials form the 70s and 80s? Where two stuffy guys in Rolls Royces share Grey Poupon mustard? Kind of reminds you of Mitt Romney doesn't it? When it comes to...
View ArticleHow Do I Get Comfortable And More Confident In Front Of The Camera For My...
Image via CrunchBase by TJ Walker and Mike Bako It’s simple, do a new video every day, or at least several times a week. Basically, as frequently as you blog or write emails to customers or...
View ArticleWho Won The Arizona Republican Presidential Debate On CNN?
Video The Arizona Republican debate proved to be a showdown between Mitt Romney and Rick Santorum. With campaign momentum and the eyes of the media and voters on him, Santorum was able to hold his own...
View ArticleHow Do You Edit Video? What Is The Best Program? A Media Training Perspective
Image via Wikipedia My advice on editing social media videos is to do this: don’t. That’s right; I’m suggesting that you don’t bother editing. Instead, recording “live to tape” (even though you...
View ArticleHow To Avoid An Interview Disaster. Can You Spot The Media Interview Mistakes...
Video Can you spot the ten mistakes that this book author makes during this interview? For more information on media and presentation training please visit http://www.mediatrainingworldwide.com,...
View ArticleOprah On OWN: 'Had I Known That It Was This Difficult, I Might Have Done...
Video Oprah Winfrey made a rare public relations misstep when she appeared to be doubting her commitment to her new TV network. Here's why.
View ArticleMitt Romney Attacks Barack Obama for Spending Too Much time at Harvard
VideoPoliticians have to communicate what is wrong with their opponents. Those who don’t attack usually lose primaries and become irrelevant. Mitt Romney, for all of his flaws as a candidate, has been...
View ArticleMike Wallace Has Died
VideoLegendary newsman Mike Wallace has passed away. How will he be remembered? Wallace had an extraordinary career that spanned Broadway, movies, TV commercials, talk show hosting and, of course,...
View ArticleMike Huckabee Launches New Radio Show Today
VideoMike Huckabee is launching a new nationally syndicated radio show today at Noon. The significance of Noon is that is the same time Rush Limbaugh airs his program. Many others have tried to...
View ArticleIn Six Markets, Fox And Friends Beats CBS Morning Show
VideoThe re-tooled CBS Morning Show has generated some positive notices. Charlie Rose and Gayle King do provide something a little different from Today Show and Good Morning America. Still, CBS hasn't...
View ArticleRick Santorum "Suspends" His Campaign
VideoCommunicating the end of a political campaign is tricky for any non-winning candidate. Rick Santorum did not “end,” “cancel,” or “shut down” his campaign today. “Suspending” a campaign creates the...
View ArticlePresident Obama: I'm Not Trying To "Redistribute Wealth"
VideoIn a speech earlier this week, President Obama said the following: “"So these investments -- in things like education and research and health care -- they haven't been made as some grand scheme to...
View ArticleGeorge Zimmerman Makes PR Image Blunder in Court
Video George Zimmerman had his day in court and had the opportunity to make a positive first impression on the public. He has to prepare to win not only in court but also in the court of public...
View ArticleBest Buy CEO Brian Dunn Caught In Messy Situation
Video When you are the head of any public institution or company you can not mix your personal life, romantic life, and business life unless you want to court trouble. Brian Dunn is learning this the...
View ArticleArby's Makes Social Media Blunder
VideoAccording to The Blaze http://www.theblaze.com/stories/arbys-blocks-twitter-accounts-of-customers-upset-over-limbaugh-announcement/ Arby's is guilty of blocking customers who criticize the fast...
View ArticleDick Clark Dies At 82. What Is His Legacy As A Communicator?
Video One of the true giants of broadcasting and a staple of everyone's New Year Eve TV watching, Dick Clark, has died at the age of 82. What is his legacy as a communicator and broadcaster? He spent...
View ArticleHow Can Former Senator John Edwards Rehabilitate His Tarnished Image?
Video1. Go hide in a cave or a distant island for at least a year. the public needs some time and space to not hear or see anything about John Edwards. 2. Since Edwards is a wealthy man, he doesn't...
View ArticleHow To Build A Professional Broadcast TV Studio For Less Than $2,000
VideoThese days, you can build a professional looking and sounding TV studio for Internet video for less than $2000. The video below shows exactly how to do it. The links and info below list the...
View ArticleGrowing CEO Pay Creates PR Problem for Corporate Governance
Video A new study for The New York Times reveals that the media pay for the top 200 CEOs is now $14.5 million. This is up 55 in the last year. While any one CEO may be well worth his/her raise, it is a...
View ArticleMayor Cory Booker Scores PR Coup
Video Mayor Cory Booker has been written off the national Democratic stage after his recent NBC Meet the Press/Bain Capital dust up with the Obama Campaign. Paul Krugman suggested that Booker's career...
View Article35 Questions Mitt Romney Must Answer About Bain Capital Before The Issue Can...
VideoMitt Romney conducted numerous TV and other media interviews yesterday in order to minimize the damage his campaign has received regarding discrepancies surrounding his tenure at Bain. During...
View Article101 Tax Return Questions Mitt Romney Must Answer Before This PR Nightmare...
Video Mitt Romney has taken a public relations beating for the last two weeks regarding his decision to release only one year of his Federal Income taxes. Romney's efforts so far at damage control and...
View Article10 Rules for Olympic Athletes On Turning Gold Medals Into Real Gold
Video There are more than 10,000 athletes competing in the 2012 London Olympics. Most will go back to subsistence living or very low paying jobs after the games conclude. Only a handful will be able to...
View ArticleMitt Romney's Secret "47%" video has set a new world record for the number of...
Many fair-minded observers have asked "what is the difference between Romney's 47% secret video gaffe and Obama's clinging to 'guns and religion' gaffe of 2008?" That's a fair question. First it's...
View ArticleJoe Biden Is Stronger Communicator in VP Debate
Video Unlike the first Presidential Debate, the Vice Presidential debate had two active, engaged opponents who actually showed up. Conservatives who are fans of Paul Ryan should be happy that their man...
View ArticleBarack Obama Beat Mitt Romney in the 2nd Presidential Debate, 64-36
Video I judged the candidates in 5 areas, awarding 20 points in each category. Body Language: Obama 12 points, Romney 8 points. All of the Obama blunders from the first debate were gone. The poor eye...
View ArticleObama Wins The Third Presidential Debate 52-48 Over Romney
Video Both men "won" their base voters of roughly 45%. Each man appeared intelligent, forceful, Presidential and on-message. Conservatives will be thoroughly convinced that Romney won, as will liberals...
View ArticleObama V Romney, Who Had Better Campaign Messages In 2012?
Video Both Obama and Romney have done a poor job of communicating a clear and concise message for their campaigns. If Reagan's 1980 message was "I'll cut your taxes, strengthen defense and get...
View ArticleTop Ten Worst Mitt Romney Political Messages That Made Him Lose The Election
Video Given how awful Mitt Romney's messages were during this campaign, it's amazing he came as close as he did in this election. Campaigns ultimately come down to who has the more compelling message...
View ArticleRepublicans Face A Communication problem with American Voters
VideoThe recent GOP autopsy was surprisingly candid about the faults of the Republican Campaign in 2012. Much attention was given to the weaknesses in communication, particularly coming from certain...
View ArticleWho Won The Fox News South Carolina Republican Debate? - Media Training
Video Newt Gingrich reappeared as a force and voice during last nights Republican debate in South Carolina. Newt went on the attack and was the crowd favorite most of the night. Gingrich even went toe...
View ArticleWho Won The CNN South Carolina Republican Debate? -Media Training
Video Newt Gingrich made a splash at the start of the debate condemning moderator John King for asking about recent claims made by Gingrich's ex-wife. Two standing ovations followed which will all but...
View ArticleWho Won The NBC News Florida Republican Debate? -Media Training
Video Newt Gingrich showed that he is equally comfortable debating his Republican opponents as both a fiery underdog and an even keeled front runner. Gingrich gets major points for not falling back on...
View ArticleAnalysis of President Obama's State of the Union Speech -Media Training
Video President Obama’s 2012 State of the Union speech could easily have been billed as his rebuttal to the beating he has been taking over the last two months from his would-be Republican challengers...
View ArticleWhat should be my goals in any media encounter? -Media Training
Image via Wikipedia Like with any other aspect in life or business, it’s good to have some specific goals beyond merely showing up! Most people don’t get much out of their media encounters because...
View ArticleMilking the interview for more -mediatraining
Image by Getty Images via @daylife Why settle for just one interview on one subject if you can get two or three in one sitting? Anytime I do one interview I pitch the reporter at the very end to see...
View ArticleWhat are the 4 specific things you want to accomplish in every media...
Image by AFP/Getty Images via @daylife All of my clients are different in that they all have different messages and styles they want to communicate through the media. And yet everyone is the same. It...
View ArticleAre you media literate? -mediatraining
Image via Wikipedia Media literacy used to mean you could read a newspaper (this thing called paper that had news printed on it) and watch TV newscasts and have some understanding of what is going...
View ArticleWhat do you do 5 minutes before your TV interview is about to start?...
Image via Wikipedia Look in a mirror. Make sure your hair looks the way you want it to. Make sure nothing is stuck on your teeth. Ensure that your makeup is evenly applied. Make sure your tie, blouse,...
View ArticleControlled message versus editorial land grab -media training
Image via Wikipedia Before every media interview, you must decide what your goal is. The vast majority of the time most people are better off focusing on a specific, 3-part message. However, they may...
View ArticleWhat should I do immediately after every interview? -mediatraining
Image via Wikipedia Watch the video of your interview. If it wasn’t a TV interview, then watch the video of yourself that you created using a Flip or other small, portable video camera. Write down...
View ArticleShould you be accessible to the media all the time? Or can you schedule...
Image by AFP/Getty Images via @daylife If you really want to be successful with the media, then you had better be assessable 24/7. No one in the media cares what is convenient to you. Unless you are...
View ArticleHandling the media during a crisis -media training
During a crisis, preparation for the media should be done exactly the same as you prepare for any other media interview. Everything is the same, except that everything is different. Everything is the...
View ArticleAre you credible? -media training
For more information on media and presentation training please visit http://www.mediatrainingworldwide.com, http://www.mediatrainingworkshop.com and continue reading...
View ArticleHow should I decide what interviews to do and what interviews not to do?...
Image via Wikipedia My advice? Do ‘em all. Sure, if you are a high profile, conservative TV preacher you mind not want to do an interview with a hard-core pornographic magazine like Hustler. And if...
View ArticleShould I worry about overexposure? -media training
No. This is a frivolous worry. The chances of you ever becoming overexposed are slim and none. Yes, there is a danger of you receiving too much negative publicity if you fail to communicate properly...
View ArticleHow long should an Internet video be? -media training
Image via Wikipedia As long as it takes, is the short answer, but it is more complicated than that. Some Internet sensations like Gary Vaernerchuck of TV Wine library does videos of 10-30 minutes of...
View ArticleShould I do video blogging? -media training
Image via Wikipedia Yes. Anything you do in a text format, you should also do in a video format. You don’t have to hire Spielberg or Lucas to direct; just talk to a webcam and put out your ideas. The...
View ArticleMitt Romney's Bain Capital Image Problem -Media Training
VideoOne of the key issues framing the Republican primary race and one that will certainly be highlighted during the general election if Romney were to get that far is his role in Bain Capital. The...
View ArticleSound Bite Blunder As Mitt Romney Tells Soledad O'Brien: 'I'm Not Concerned...
VideoChalk up another sound bite blunder for Mitt Romney. First it was “Corporations are people.” Then that doozy was followed by “I like to fire people.” Just this past week he said “The banks aren’t...
View Article